FALL 2014
Packaging 4
Michael Osborne
Liz Cruz
Tina Nguyen
Aisya Putri
Henni Tso
FALL 2014
Packaging 4
Michael Osborne
15 weeks
Liz Cruz
Tina Nguyen
Aisya Putri
Henni Tso
Illustrator
Indesign
Photoshop
Comping
Design a new upscale store brand Aero under Target that competes against Williams Sonoma and Crate and Barrel.
Our goal is to have each family member enjoy the store experience of Aero. To achieve it we have created five store brands and four private labels that will satisfy everyone's need. We are targeting to newlywed couples that are forming new families and new homeowners.